Paul Dyson
Állások:
Founder of Data2Decisions 2001 -
MindShare 1999-2001
MillwardBrown 1985-1999
Tanulmányok:
University of York
Gateway College, Leicester, UK
Leírás:
Founder and Director of D2D Limited (Data2Decisions), a Marketing Effectiveness Consultancy using statistical, econometric and research techniques to disentangle and measure the impact of marketing on sales.